The term "packaging products" refers to the process and materials used to protect, preserve, transport, and market a product. This can include anything from the physical container that holds the item, such as a box or bottle, to the cushioning material used inside a shipping container, to the labeling and branding on the outside of the package. Packaging products are designed with both functionality and aesthetics in mind, aiming to make the product appealing to consumers while also ensuring its safety during transportation and storage.